IEO Engine Glossary Term

Site Architecture

The structural organization of a website including URL hierarchy, navigation patterns, internal linking topology, and content categorization. Site architecture affects both human navigation and AI crawler traversal patterns.

Sound site architecture supports authority cascade by providing clear topical clustering and dense internal linking that AI crawlers and inference engines use to identify related content. Poor architecture isolates pages from each other, weakening the topical authority signal.

The IEO Engine site architecture follows hub-spoke patterns with a central methodology hub linking to article, glossary, comparison, and case study clusters. This architecture is designed for both clear human navigation and efficient AI crawler traversal.

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